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Maze

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Who is Maze?

Maze is a private software company that provides a cloud platform for product research, user testing, and research operations used by product, design, and research teams to collect and analyze user feedback at scale.

  • Unmoderated usability testing and prototype evaluation
  • Survey-based product research, participant feedback, and insights capture
  • Research repository, reporting, and workflow support for research operations
  • Integrations with design and product tools, including prototype and collaboration workflows
  • Analytics and AI-assisted synthesis for turning study data into product insights
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More About Maze

Maze is used in enterprise product development environments as a research layer that helps teams validate concepts, prototypes, content, and user flows before release. It is typically adopted by UX researchers, product designers, product managers, and design operations teams that need repeatable methods for gathering user evidence across multiple projects. In larger organizations, it supports standardized research workflows, centralized storage of findings, and collaboration between design, product, and stakeholder groups.

The platform is associated with remote research methods such as unmoderated tests, surveys, card sorting, tree testing, and other task-based studies that can be distributed to participants through web links. It commonly fits into design and delivery stacks built around tools such as Figma and other prototype based workflows, with browser based data collection and dashboard reporting. Its technical role is less about application runtime infrastructure and more about workflow software for research execution, participant response capture, and analysis of qualitative and quantitative feedback.

Compared with general survey tools, Maze is oriented toward product and UX research rather than broad form creation. Compared with full service research agencies or heavily moderated interview platforms, it supports a self service model for recurring studies that product teams can run directly. This makes it relevant for enterprises that want faster validation cycles while keeping research artifacts in a shared system of record.

Its business and technical role centers on reducing uncertainty in digital product decisions by connecting prototype testing, feedback collection, and insight management in one environment. In practical directory terms, Maze fits as a company focused on collaboration and productivity software, with active solution areas in user research, product design workflows, and analytics for digital experience and product development teams.

Our description of Maze. Updated September 2026.

Market segments

  • Information Technology / Software & Services / Internet Software & Services / Collaboration & Productivity Software

Similar organizations

Ordered by the topics they cover in common with Maze.

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Headquarters
United Kingdom

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