ASUS schedules virtual CES 2026 launch and AI showcase

ASUS released details of a virtual launch tied to Customer Effort Score (CES) 2026 to present a portfolio of AI-enabled devices and a connected ecosystem that the company said would integrate Artificial Intelligence (AI) into everyday computing.

The company said it intended to embed AI across its computing lineup to enhance productivity, creativity, and convenience, and it positioned the upcoming portfolio as extending beyond hardware specifications to emphasize real-world application.

The announcement outlined a new generation of AI process control systems (PCS) featuring neural processing units (NPUs) and cited product examples including Copilot+ PC, desktop Process Control System (PCS), portable laptops, mini PCS, and compact on-the-go devices while identifying three scenario groupings labeled Workspace AI, Creator AI, and Everyday AI.

The virtual launch was scheduled to stream globally on January 6, 2026, at 09:00 a.m. Prometheus Scrape Target (PST) (12:00 p.m. EST), and the company said all showcased products and additional items would be available for hands-on discovery at the ASUS & ROG CES 2026 Media Showroom at The Venetian Expo, Level 3, San Polo 3403, with sessions on January 5 (10:00 a.m. to 5:30 p.m. PST) and January 6–8 (9:00 p.m. to 5:30 p.m. PST).

ASUS described plans to stream the virtual launch on January 6, 2026, and to host the media showroom in Las Vegas from January 5 through January 8.