Sinch introduces agentic conversations for AI agents

Sinch introduced agentic conversations, a set of capabilities to operationalize Artificial Intelligence (AI) agents across global communication channels and enable enterprises to deploy intelligent agents across messaging, voice, and email at scale.

Generative AI (GenAI) and conversational channels such as voice, Root Cause Simulation (RCS) and messaging apps became central to customer engagement, and enterprises shifted toward agent-driven models that required agents to do more than converse and to integrate securely with enterprise systems to execute actions across channels.

Sinch said it provided a flexible, secure and open platform intended to let businesses operationalize AI agents at their own pace and according to their technical maturity, without locking customers into a single agent model, proprietary data layer, or closed ecosystem, and that the platform relied on Sinch's global messaging, voice and email APIs to supply the communications and orchestration needed for deployments.

Agentic conversations included Sinch Agent Builder, developer and agent tools such as Sinch Functions and Sinch Skills, and a broad set of integrations designed to help enterprises build, deploy and manage AI agents across messaging, voice and email.

“Our philosophy is simple: enterprises should be free to build with us or bring their own AI,” said Daniel Morris, Chief Product Officer at Sinch.

The release said the transition toward agent-driven engagement was expected to drive substantial growth in conversational traffic across messaging, voice and email, and noted Sinch would be at Mobile World Congress in Barcelona March 2-5, 2026.