Who is YESi Media?
YESi Media is an Indonesian media and advertising company that develops, manages, and monetizes digital and out-of-home advertising assets for brand and agency clients.
- Development and operation of digital out-of-home (DOOH) and out-of-home (OOH) advertising media networks in Indonesia.
- Provision of media planning and placement services for brand campaigns across its owned and partner inventory.
- Creative and content services tailored to digital screens and location-based media formats.
- Data- and technology-enabled targeting, scheduling, and reporting for advertising campaigns (adtech / martech).
- Partnerships with property owners and venue operators to deploy and commercialize screen and signage infrastructure.
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YESi Media operates in the Indonesian advertising and media market with a focus on digital out-of-home (DOOH) and traditional out-of-home (OOH) formats that are deployed across malls, transit locations, workplaces, and other high-traffic venues. For enterprise and institutional buyers, the company functions as both a media owner and a media services provider, combining physical screen networks with planning, creative adaptation, and campaign execution services.
The company’s portfolio centers on place-based advertising networks, including indoor digital screens, video walls, static signage, and other display formats that can be booked for brand campaigns. These assets are positioned for use cases such as awareness, product launches, brand reinforcement, and location-specific promotions. Campaigns may be structured around impressions, time slots, or share-of-voice models depending on the media product and venue type.
From a technology perspective, YESi Media uses ad-serving and content management systems (CMS) to schedule and distribute creatives across its screen network. These platforms typically handle playlist management, content rotation, and dayparting, and can integrate with data sources for dynamic messaging. Campaign reporting commonly relies on device logs, playback reports, and, where available, traffic or audience estimates to support post-campaign analysis for advertisers and agencies.
Within the enterprise marketing stack, YESi Media’s offerings align with media buying, brand marketing, and omnichannel customer engagement programs. Its DOOH and OOH inventory can complement television, online video, social, and mobile channels by extending reach into physical environments. Agencies and large advertisers can engage with YESi Media either via direct sales, packaged media bundles, or coordinated campaigns that run across multiple venue partners and city zones.
YESi Media also develops partnerships with property owners, building managers, and venue operators to deploy screen infrastructure and monetize audience attention within those spaces. These arrangements often include hardware deployment, maintenance, content operations, and revenue-sharing frameworks. For directory and taxonomy purposes, YESi Media can be categorized under advertising media owner and DOOH/OOH network operator, with adjacent capabilities in media planning services, ad operations, and location-based digital signage.
Our description of YESi Media. Updated February 2026.
