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Who is 012mobile?
012mobile is an Israeli Mobile Virtual Network Operator (MVNO) and communications brand that provides cellular and related connectivity services for consumer and business customers.
- Mobile voice and data services over nationwide cellular infrastructure (mobile connectivity)
- Prepaid and postpaid cellular plans for consumer and business users (mobile plans)
- International calling and roaming packages for users traveling or calling abroad (telephony services)
- Customer self-service via web portal and digital channels for account and plan management (customer portals)
- Support for number portability, Subscriber Identity Module (SIM) provisioning, and basic device compatibility across common smartphone platforms (mobile operations)
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More About 012mobile
012mobile operates as a MVNO in Israel, providing cellular services by leveraging the radio access and core network infrastructure of incumbent Mobile Network Operators (MNOs) while focusing on its own retail brand, pricing, and customer experience. For enterprise and institutional customers, 012mobile positions its offerings as mobile communications services that can be used for employee voice, messaging, and data connectivity, especially for price-sensitive deployments or distributed workforces that do not require bespoke private network build-outs.
The company’s primary offering is mobile connectivity, encompassing voice, SMS, and mobile data services packaged into prepaid and postpaid plans. These plans typically include data allowances, local voice minutes, and messaging, with options for incremental add-ons. From an enterprise IT perspective, 012mobile’s services map to the mobile network services and carrier services categories. Organizations can provision SIM cards for employees, manage subscriptions, and align mobile usage patterns with corporate policies, especially where cost control and standardized connectivity are priorities.
As an MVNO, 012mobile relies on standard 3G, 4G, and, where available through its host network, Long Term Evolution (LTE) technologies for radio access. Its services integrate with common smartphone operating systems and devices that support standard SIM or eSIM, subject to the underlying host network capabilities. Enterprise architects typically treat 012mobile as a connectivity layer, integrating it into broader architectures that include mobile device management (MDM), unified endpoint management (UEM), and security tools such as Virtual Private Network (VPN) clients, mobile threat defense agents, and application-level encryption. The operator’s role in such architectures is to provide IP connectivity and telephony services, while higher-layer security and management functions are handled by enterprise platforms.
012mobile also offers international calling and roaming options, which place it in the international telephony and roaming services segment. These capabilities are relevant for organizations with staff traveling across borders, enabling continuity of voice and data services without requiring multiple local SIMs. Enterprises typically compare such offerings across MVNOs and MNOs based on tariff structures, roaming coverage, and service-level expectations, using 012mobile as one of several options for cost-managed roaming connectivity.
In marketplace and directory taxonomies, 012mobile is categorized under mobile network services, virtual MNOs (MVNOs), and carrier services for both consumer and business use. Its portfolio is focused on standardized mobile plans, roaming and international calling, and customer self-service channels, rather than custom enterprise network solutions. This positions 012mobile as a fit for organizations that need baseline cellular connectivity and straightforward subscription models, often complementing rather than replacing more specialized enterprise connectivity or managed network services.
Our description of 012mobile. Updated December 2025.
