Medallia appoints Carrie Parker as Chief Marketing Officer

Medallia, Inc. has appointed Carrie Parker as Chief Marketing Officer. With over 25 years of experience in marketing, Parker aims to enhance Medallia's brand and customer experience vision.

Mark Bishof, CEO at Medallia, noted Parker's extensive marketing background and expressed enthusiasm about her joining the leadership team. “Carrie brings an incredible wealth of experience in marketing to her new role at Medallia,” said Bishof. “We have a clear vision for the future of CX and Carrie will be instrumental in leading the charge to highlight our incredible customers and our brand leadership in the market.”

Prior to joining Medallia, Parker served as CMO at Cision, where she led the global marketing team, contributing to demand generation and brand elevation. She has also held leadership roles at Vericast, American Express, and Kantar, focusing on brand transformations and data-driven marketing initiatives.

In her own words, Parker stated, “I am passionate about the impact marketing and brand can have on an organization and I am energized by the incredible vision Medallia has for the future of customer experience.”

For additional information about Medallia’s leadership team, visit their website.