Capgemini extends partnership with McDonald's for five years

Capgemini and McDonald’s extended a strategic partnership with a five-year agreement to deliver modern, scalable platforms across guest and crew facing experiences.

McDonald’s aligned the work to its Accelerating the Arches strategy and outlined goals to reach 250 million 90-day active loyalty users and $45 billion in annual systemwide sales to loyalty members by the end of 2027, and to connect thousands of restaurants to cloud-based capabilities.

Capgemini described a multidisciplinary approach that drew on strategy, design, innovation, and engineering practices and applied Artificial Intelligence (AI) and advanced analytics through its Applied Innovation Exchange to support McDonald’s broader technology ecosystem and public cloud strategy.

The agreement covered delivery of engineering, deployment, and support services for select customer facing digital channels and restaurant technologies across McDonald’s global system.

“We’re focused on modernizing our restaurants and elevating the customer and crew experience,” said Brian Rice, Global CIO, McDonald’s Corporation. “We look forward to continuing our work with McDonald’s to enhance digital and in-restaurant experiences,” said Anirban Bose, CEO of the Americas and Group Executive Board Member at Capgemini.

The five-year extension set out plans to focus on modernizing restaurants, advancing consumer technology, increasing speed to market, shifting to more cost-efficient models and applying AI, while McDonald’s aimed to reach targeted loyalty and sales outcomes by the end of 2027 and to connect thousands of restaurants to cloud-based capabilities.